# The plan

> Tell Cuts the goal — it plans what to make, how often, and keeps you on it.
> Part of the Cuts Guide (en) — https://ferment.run/cuts/docs (Markdown map: https://ferment.run/cuts/docs/index.md)
> Canonical page: https://ferment.run/cuts/docs/the-plan

Growing on social is a planning problem before it's an editing problem. Cuts works from the goal, not a quota.

## Start with the goal

"I'm a musician — I want to grow on socials." That's a brief Cuts can work with. It reads what you have — the footage, the projects, what's already gone out — asks what it's missing, and drafts the plan in chat: what to make, in what order, how often, for where.


## Coming back

The plan is a conversation, not a board. Return whenever — Cuts checks where things stand first: what's shot, what's cut, what's exported — and moves the plan to match. Skipped a week? The plan moves with you. Choices you lock in stay locked; see [Memory](/cuts/docs/memory).

## Nudges

Ask, and the plan follows you out of the app — "remind me to film Thursday", "nudge me when it's time to cut." Nudges arrive as push notifications; Cuts asks for notification permission in chat the first time it needs it. Tell Cuts to cancel a follow-up and it's gone.

Nudges are limited by design — quiet hours, a daily ceiling. If there's nothing worth saying, Cuts stays quiet.


## Not a scheduler

No calendar view, no posting queue, nothing published on your behalf. The difference is where the thinking happens: a timer fires on schedule; Cuts checks where things stand — before it plans, and again before it nudges.